Cookie Policy

1. Introduction and Overview

This Cookie Policy explains how MeetWorth, Inc. ("MeetWorth," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website, use our meeting effectiveness analytics platform, or interact with our services (collectively, the "Services").

Cookies are small text files that are stored on your device (computer, tablet, smartphone, or other electronic device) when you visit our website or use our services. They help us provide you with a better, faster, and safer experience by remembering your preferences, analyzing how you use our services, and personalizing content and advertisements.

This policy should be read in conjunction with our Privacy Policy and Terms of Service. By continuing to use our Services, you consent to our use of cookies as described in this policy, unless you have disabled them as explained below.

We are committed to transparency about our data practices and compliance with applicable privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other relevant regulations worldwide.

2. What Are Cookies and Similar Technologies

Cookies and similar technologies are tools that help websites and applications remember information about your visits and activities. Understanding these technologies helps you make informed decisions about your privacy preferences.

Types of Tracking Technologies

• HTTP Cookies: Small text files stored by your web browser that contain information about your preferences and activities
• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Cookies that remain on your device for a specified period or until manually deleted
• First-Party Cookies: Cookies set directly by our website and services
• Third-Party Cookies: Cookies set by external services integrated into our platform
• Web Beacons: Small transparent images used to track user behavior and email interactions
• Pixel Tags: Tiny graphics used to collect information about your interactions with our content
• Local Storage: Browser storage mechanisms that retain data locally on your device
• Flash Cookies: Data stored by Adobe Flash Player (rarely used in modern applications)

How Cookies Work

• Information Storage: Cookies store small amounts of data about your preferences, login status, and activities
• Data Retrieval: When you return to our site, cookies help us recognize you and customize your experience
• Cross-Session Persistence: Some cookies remember your preferences across multiple visits
• Security Enhancement: Cookies help protect your account and prevent unauthorized access

3. How We Use Cookies

MeetWorth uses cookies for various legitimate purposes to enhance your experience, improve our services, and ensure the security and functionality of our platform.

Essential Functionality

• Authentication: Maintaining your login status and session security across our platform
• Security: Protecting against fraud, unauthorized access, and security threats
• Load Balancing: Distributing traffic efficiently across our servers for optimal performance
• Feature Enablement: Enabling core website features and user interface functionality
• Form Data: Temporarily storing form information to prevent data loss during submission

Performance and Analytics

• Usage Analytics: Understanding how visitors interact with our website and platform
• Performance Monitoring: Identifying and resolving technical issues and bottlenecks
• Feature Usage: Analyzing which features are most valuable to our users
• Error Tracking: Detecting and diagnosing technical problems for faster resolution
• A/B Testing: Testing different versions of features to improve user experience

Personalization and Preferences

• User Preferences: Remembering your settings, language preferences, and display options
• Dashboard Customization: Saving your dashboard layouts and report configurations
• Notification Settings: Maintaining your communication and alert preferences
• Theme Selection: Remembering your chosen visual themes and interface preferences

Communication and Marketing

• Email Tracking: Measuring email open rates and engagement with our communications
• Campaign Attribution: Understanding which marketing efforts drive user engagement
• Content Personalization: Tailoring content and recommendations based on your interests
• Conversion Tracking: Measuring the effectiveness of our marketing campaigns

4. Categories of Cookies We Use

We categorize our cookies based on their purpose and functionality to help you understand and manage your preferences effectively.

Strictly Necessary Cookies

These cookies are essential for the basic functionality of our Services and cannot be disabled without significantly impacting your user experience.

• Authentication Cookies: Maintain your login session and verify your identity
• Security Cookies: Protect against cross-site request forgery and other security threats
• Load Balancing Cookies: Ensure optimal server performance and response times
• CSRF Protection: Prevent unauthorized actions on your behalf
• Session Management: Maintain application state and user context
• Cookie Consent: Remember your cookie preferences and consent choices

Performance and Analytics Cookies

These cookies help us understand how our Services are used and identify areas for improvement.

• Google Analytics: Comprehensive website usage analytics and user behavior tracking
• Performance Monitoring: Real-time application performance and error tracking
• Heat Mapping: Understanding user interaction patterns and interface usage
• Conversion Tracking: Measuring goal completions and user journey analysis
• Feature Usage: Tracking which platform features are most frequently used
• A/B Testing: Comparing different versions of features and interfaces

Functional Cookies

These cookies enhance your experience by remembering your preferences and providing personalized functionality.

• User Preferences: Language settings, timezone, and display preferences
• Dashboard Settings: Saved dashboard configurations and report layouts
• Notification Preferences: Your chosen alert and communication settings
• Integration Settings: Remembered connections to third-party services
• Form Auto-fill: Saved form data for improved user experience

Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and measure the effectiveness of marketing campaigns.

• Campaign Tracking: Attribution of user actions to specific marketing campaigns
• Retargeting: Displaying relevant advertisements on other websites
• Social Media Integration: Enabling sharing and social media functionality
• Email Marketing: Tracking email engagement and campaign effectiveness
• Lead Attribution: Understanding which marketing channels generate leads

5. Third-Party Cookies and Services

We work with trusted third-party service providers who may set their own cookies when you use our Services. These partners help us provide better functionality and insights.

Analytics and Performance Services

• Google Analytics: Comprehensive website and application analytics
  Purpose: User behavior analysis, traffic sources, and conversion tracking
  Data Collected: Page views, session duration, user interactions, and demographic information
  Privacy Policy: Google Privacy Policy
• Hotjar: User experience analytics and feedback collection
  Purpose: Heat maps, session recordings, and user feedback surveys
  Data Collected: Mouse movements, clicks, scrolling behavior, and form interactions
• Mixpanel: Product analytics and user engagement tracking
  Purpose: Feature usage analysis and user journey optimization
  Data Collected: Event tracking, user properties, and behavioral patterns

Integration and Platform Services

• Google Workspace: Calendar and productivity suite integration
  Purpose: Meeting data synchronization and calendar connectivity
  Data Collected: Meeting metadata, calendar events, and participant information
• Microsoft 365: Office suite and calendar integration
  Purpose: Outlook calendar synchronization and meeting analytics
  Data Collected: Calendar data, meeting information, and user preferences
• Zoom: Video conferencing platform integration
  Purpose: Meeting participation tracking and engagement analytics
  Data Collected: Meeting attendance, duration, and participation metrics

Customer Support and Communication

• Intercom: Customer support and messaging platform
  Purpose: Live chat support and customer communication
  Data Collected: Support conversations, user identification, and interaction history
• Mailchimp: Email marketing and communication platform
  Purpose: Newsletter delivery and email campaign management
  Data Collected: Email addresses, engagement metrics, and campaign performance

Payment and Security Services

• Stripe: Payment processing and billing management
  Purpose: Secure payment processing and subscription management
  Data Collected: Payment information, transaction history, and billing details
• Cloudflare: Content delivery and security services
  Purpose: Website performance optimization and security protection
  Data Collected: IP addresses, request patterns, and security threat data

6. Cookie Duration and Retention

Different cookies have different lifespans depending on their purpose and functionality. Understanding these durations helps you manage your privacy preferences effectively.

Session Cookies

• Duration: Deleted automatically when you close your browser
• Purpose: Maintain your session state and temporary preferences
• Examples: Login status, shopping cart contents, form data
• Privacy Impact: Minimal long-term privacy impact due to automatic deletion

Short-Term Persistent Cookies

• Duration: 1 day to 30 days
• Purpose: Remember recent preferences and provide continuity between sessions
• Examples: Language settings, recent searches, temporary user preferences
• Management: Can be manually deleted through browser settings

Medium-Term Persistent Cookies

• Duration: 30 days to 1 year
• Purpose: Maintain user preferences and provide personalized experiences
• Examples: Dashboard configurations, notification settings, theme preferences
• Benefits: Improved user experience through consistent personalization

Long-Term Persistent Cookies

• Duration: 1 year to 2 years
• Purpose: Analytics, marketing attribution, and long-term user recognition
• Examples: Google Analytics cookies, marketing campaign tracking
• Control: Can be disabled through cookie preferences or browser settings

Cookie Refresh and Extension

• Automatic Refresh: Some cookies are automatically refreshed when you visit our site
• Activity-Based Extension: Certain cookies may have their expiration extended based on your activity
• Manual Control: You can delete cookies at any time through your browser settings
• Preference Persistence: Your cookie preferences are remembered for future visits

7. Managing Your Cookie Preferences

You have multiple options for controlling how cookies are used on your device. We provide both platform-specific controls and guidance for browser-level management.

MeetWorth Cookie Controls

• Cookie Banner: Accept, reject, or customize cookie categories when you first visit our site
• Preference Center: Access detailed cookie settings through our preference management interface
• Account Settings: Manage cookie preferences through your user account dashboard
• Granular Control: Choose specific cookie categories to enable or disable
• Preference Persistence: Your choices are remembered across sessions and devices

Browser-Level Cookie Management

• Chrome: Settings > Privacy and Security > Cookies and other site data
• Firefox: Settings > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Cookies and site permissions > Cookies and site data
• Mobile Browsers: Similar settings available in mobile browser applications

Advanced Cookie Controls

• Incognito/Private Browsing: Automatically deletes cookies when you close the browser
• Cookie Blocking Extensions: Third-party browser extensions for enhanced cookie control
• Do Not Track: Browser setting that requests websites not to track your activity
• Third-Party Cookie Blocking: Prevent third-party services from setting cookies

Mobile Device Controls

• iOS: Settings > Safari > Privacy & Security > Block All Cookies
• Android: Chrome app > Settings > Site settings > Cookies
• App-Specific Settings: Cookie controls within individual mobile applications
• System-Level Controls: Device-wide privacy settings that affect cookie behavior

8. Impact of Disabling Cookies

While you have the right to disable cookies, doing so may affect your experience with our Services. Understanding these impacts helps you make informed decisions about your privacy preferences.

Essential Cookie Impacts

• Login Issues: You may need to re-enter credentials frequently or be unable to stay logged in
• Security Vulnerabilities: Reduced protection against certain types of security attacks
• Feature Limitations: Some platform features may not work properly or at all
• Session Loss: Your work may not be saved between browser sessions
• Performance Issues: Slower loading times and reduced platform responsiveness

Functional Cookie Impacts

• Lost Preferences: Your settings and preferences will not be remembered
• Repeated Setup: You'll need to reconfigure your dashboard and settings each visit
• Language Reset: Language and localization settings will revert to defaults
• Integration Issues: Third-party integrations may require repeated authorization

Analytics Cookie Impacts

• Reduced Insights: We'll have less information to improve our Services
• Generic Experience: Less personalized content and recommendations
• Support Challenges: More difficult to diagnose and resolve technical issues
• Feature Development: Slower development of new features based on usage patterns

Marketing Cookie Impacts

• Generic Advertising: Less relevant advertisements and promotional content
• Repeated Messages: You may see the same marketing messages multiple times
• Campaign Attribution: Difficulty tracking the effectiveness of marketing efforts
• Email Tracking: Reduced ability to measure email engagement and preferences

9. Cookie Security and Data Protection

We implement comprehensive security measures to protect the information stored in cookies and ensure compliance with data protection regulations.

Technical Security Measures

• Encryption: Sensitive cookie data is encrypted using industry-standard algorithms
• Secure Transmission: Cookies are transmitted over secure HTTPS connections
• HttpOnly Flags: Critical cookies are marked as HttpOnly to prevent script access
• SameSite Attributes: Cookies include SameSite attributes to prevent cross-site attacks
• Secure Flags: Cookies are marked as Secure to ensure HTTPS-only transmission

Data Minimization

• Limited Data Collection: We collect only the minimum data necessary for functionality
• Purpose Limitation: Cookies are used only for their stated purposes
• Regular Cleanup: Expired and unnecessary cookies are automatically removed
• Data Anonymization: Personal identifiers are anonymized where possible

Access Controls

• Employee Access: Limited access to cookie data on a need-to-know basis
• Audit Logging: All access to cookie data is logged and monitored
• Regular Reviews: Periodic reviews of cookie usage and data access
• Third-Party Oversight: Monitoring of third-party cookie usage and compliance

Compliance Measures

• GDPR Compliance: Cookie practices comply with European data protection regulations
• CCPA Compliance: Adherence to California Consumer Privacy Act requirements
• Regular Audits: Internal and external audits of cookie practices and security
• Documentation: Comprehensive documentation of cookie usage and purposes

10. International Considerations and Data Transfers

Our cookie practices comply with international privacy regulations and data transfer requirements across different jurisdictions.

Regional Compliance

• European Union (GDPR): Explicit consent for non-essential cookies and comprehensive user rights
• California (CCPA): Right to opt-out of cookie-based data sales and detailed disclosures
• Canada (PIPEDA): Consent requirements and privacy protection standards
• Brazil (LGPD): Data protection principles and user consent requirements
• Other Jurisdictions: Compliance with local privacy laws and regulations

Cross-Border Data Transfers

• Adequacy Decisions: Reliance on adequacy decisions for data transfers where available
• Standard Contractual Clauses: Use of approved contractual clauses for international transfers
• Certification Schemes: Participation in recognized privacy certification programs
• Data Localization: Regional data storage options for customers with specific requirements

User Rights by Jurisdiction

• Right to Information: Detailed information about cookie usage and purposes
• Consent Management: Granular consent controls for different cookie categories
• Access Rights: Ability to access information about cookies stored on your device
• Deletion Rights: Right to request deletion of cookie data
• Objection Rights: Right to object to certain types of cookie usage

11. Updates and Changes to This Policy

We may update this Cookie Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We are committed to keeping you informed about any significant changes.

Types of Updates

• Technical Changes: Updates to cookie technologies, security measures, or data processing methods
• Legal Compliance: Changes required by new laws, regulations, or regulatory guidance
• Service Improvements: Updates related to new features, integrations, or service enhancements
• Third-Party Changes: Modifications due to changes in third-party services or partnerships

Notification Methods

• Website Notice: Prominent notice on our website highlighting policy updates
• Email Notification: Direct email communication to registered users about significant changes
• In-App Alerts: Notifications within our platform about policy modifications
• Cookie Banner Updates: Updated cookie consent banners reflecting policy changes

Effective Date and Transition

• Advance Notice: Material changes will be communicated at least 30 days before taking effect
• Gradual Implementation: Some changes may be implemented gradually to minimize disruption
• Consent Re-collection: We may request renewed consent for significant policy changes
• Historical Versions: Previous versions of this policy are available upon request

Your Response Options

• Continued Use: Continued use of our Services constitutes acceptance of updated policies
• Preference Updates: You may update your cookie preferences in response to policy changes
• Service Discontinuation: You may discontinue use if you disagree with policy updates
• Contact Us: Reach out with questions or concerns about policy changes

12. Contact Information and Support

If you have questions about this Cookie Policy, our cookie practices, or need assistance managing your preferences, please don't hesitate to contact us using the information below.

Support Resources

• Help Center: Comprehensive guides and tutorials for managing cookie preferences
• Live Chat: Real-time support for cookie-related questions and technical issues
• Video Tutorials: Step-by-step guides for browser cookie management
• FAQ Section: Answers to common questions about cookies and privacy

Regulatory Contacts

• EU Users: You may also contact your local data protection authority with concerns
• California Residents: Additional rights and contact information available per CCPA requirements
• Other Jurisdictions: Contact information for relevant privacy authorities available upon request

Response Time: We aim to respond to all cookie and privacy-related inquiries within 5 business days. For urgent security or privacy concerns, please mark your communication as "Urgent" for expedited handling.